The Louvain School of Management has won the Belgian final of the International l'OREAL Brandstorm game.

A team of students from the LSM has won the Belgian final of this international marketing game of L'Oréal. This was organised in the course of  Brand Management of Professor Schuiling.  350 students from 6 different Belgian universities have participated to this game. The winning team from the LSM  is composed of Siroon Enjjergholi, Carolin Poser et Jonathan Correa Martinez. The challenge was to create a new product from l'Oréal to be marketed in South East Asia. The winning team will represent Belgian in the worldwide L'Oréal Brandstorm final in Paris with more that 45 participating countries on June 20.

-> Further information on the Oréal Brandstorm 2013